
You’re excited about automating your work. You’ve heard amazing things about Zapier. But then you see the pricing page, and suddenly you’re more confused than a cat in a dog park.
Don’t worry. You’re not alone.
Over 3 million businesses use Zapier, but many people still struggle to understand how much they’ll actually pay. The truth is, Zapier pricing isn’t as simple as it looks on the surface.
This guide breaks down every single cost, fee, and pricing for Zapier. By the end, you’ll know exactly which plan fits your wallet and your needs.
So keep reading!
What Is Zapier and Why Do People Pay For It?
Zapier is like having a super-smart robot assistant that never sleeps. It connects different apps and makes them work together automatically.
Here’s what makes people love it:
– No coding skills needed
– Works with over 8,000 apps
– Saves hours of boring, repetitive work
– Trusted by 69% of Fortune 1000
But here’s the million-dollar question: Is the cost of Zapier worth it for you?
Zapier Pricing Plans:
Free Plan: $0 (Perfect for Testing Waters)
What you get:
- Unlimited Zaps (workflows)
- 100 tasks per month
- Access to Interfaces and Tables
- Two-step zaps (I.e one trigger and one action)
Who should use it:
- Complete beginners
- Small business owners testing Zapier
- Anyone with very basic automation needs
The free plan is very limited. You’ll likely outgrow this quickly.
Professional Plan: $19.99/month when billed annually
What you get:
- 750 tasks monthly
- Multi-step Zaps (the good stuff!)
- Unlimited premium apps exclusively available
- Connect apps with Webhooks
Who should use it:
- Solo entrepreneurs
- Small teams just getting started
- Businesses with predictable, low-volume automation
With this plan at 750 tasks/mo, you might hit task limits faster than expected. But you can decide to pay for as much as 2,000,000 tasks/mo.
Team Plan: $69/month when billed annually.
What you get:
- Unlimited Zaps
- A maximum of 25 users that can build and edit zaps
- Secure access for your team using SAML 2.0
- All premium apps (huge value!)
- Shared app connections among your team
Who should use it:
- Growing businesses
- Companies with complex workflows
This is the sweet spot for most businesses.
Enterprise Plan:
This plan is perfect for businesses that want to scale formation across multiple departments.
Who should use it:
- Large enterprises
- Companies with strict security needs
- Organizations processing massive data volumes
For all these plans, task usage is based on your billing cycle.
What Counts as a Task?
Every time Zapier does something for you (a successful action), that’s one task. Here are real examples:
Example 1: Simple Email Automation
- New email arrives → 0 tasks (this is just checking)
- Send notification to Slack → 1 task
Total: 1 task used
Example 2: Complex Lead Management
- New form submission → 0 tasks (checking doesn’t count)
- Add lead to CRM → 1 task
- Send welcome email → 1 task
- Create calendar reminder → 1 task
Total: 3 tasks used
The more complex your automations, the more tasks you’ll burn through.
So you will select a task tier and get charged accordingly. For instance, 2,000,000 tasks a month when billed annually is $3,999/mo on the Team plan.
Note that trigger steps, filter or paths, action steps that error or halt, steps that do not run, steps for Zapier tables or interfaces, steps for formatter, delay, looping, do not use tasks.
What Happens When You Hit Your Task Limit? The Pay-Per-Task Safety Net
Imagine you’re driving on a highway and your gas tank is almost empty. You have two choices: pull over and stop, or keep driving to the nearest gas station and pay a bit extra for premium fuel.
Zapier’s pay-per-task billing is like that premium fuel option. It keeps your automations running even when you’ve used up all your monthly tasks.
How it works
– You pay 1.25x your normal task rate for overages
– Your Zaps keep running (good news)
Zapier vs Competitors: Price Comparison
Platform | Zapier Advantage | Competitor Advantage | Best For | Verdict |
Zapier vs Make (formerly Integromat) | Better app selection Easier to use No coding required Beginner-friendly interface | Often cheaper for complex workflows More powerful for advanced users Better handling of bulk operations | Zapier is best for beginners and teams wanting simplicity Make is best for power users and cost-conscious businesses | Zapier costs more but offers a better user experience |
Zapier vs Microsoft Power Automate | More third-party integrations Works with any tech stack Better non-Microsoft app support Simpler setup process | Cheaper if you’re already using Microsoft 365 Deep Office 365 integration Enterprise security features | Zapier: Mixed tech environments Power Automate: Microsoft-heavy organizations | Depends on your existing tech stack |
Zapier vs IFTTT | Better for business-grade workflows More complex automation options Professional features and support | Much cheaper for simple automations Great for personal use Simple trigger-action setup The free tier is very generous with unlimited Applet runs | Zapier: Business automation needs IFTTT: Personal productivity and simple tasks | IFTTT for personal use, Zapier for business |
Read more on Zapier vs Make pricing.
Money-Saving Tips for Zapier Pricing
Tip 1: Start Small and Scale: Begin with the free plan. Upgrade only when you hit limits.
Tip 2: Optimize Your Zaps: Combine multiple actions into single Zaps. Use filters to prevent unnecessary task consumption. Schedule Zaps to run less frequently when possible
Tip 3: Monitor Task Usage: Check your task consumption weekly. Spot trends before they become expensive surprises.
Tip 4: Annual vs Monthly Billing: Pay annually to save up to 33% compared to monthly billing.
Tip 5: Clean House Regularly: Delete unused Zaps. Turn off automations you don’t need. Review and optimize workflows quarterly
Let Me Build Your Automated Workflows
Tired of repetitive tasks and broken processes? I help businesses like yours save time and reduce errors by building smart, automated systems that run in the background. Here’s what I do:
✅ Custom Zapier & Make.com Setup
✅ Webhooks, APIs, and Advanced Logic
✅ Reliable Ongoing Support